About Us
Great White Divers is the creative vision of Ron Daniel, a San Diego native who grew up just five minutes from Sea World and the beaches. His proximity to the ocean from a young age sparked a lifelong fascination with marine life, particularly one species: the great white shark.
The Man Behind the Brand: Ron Daniel
Ron’s love for sharks was sparked by a series of unforgettable encounters growing up in San Diego. Countless visits to Sea World left a lasting impression, from seeing killer whales up close to feeding dolphins by hand. In the waters of Mission Bay, he saw what seemed to be only flat sand suddenly explode as a stingray bolted away from its hiding place. At just eight years old, he saw JAWS for the first time. The film which scared an entire generation out of the water just drove him into it deeper. His love for sharks deepened with every National Geographic article he devoured. But perhaps the most defining moment was spotting a shark swimming alongside his family’s 27-foot boat as they sailed to Catalina Island—an experience that cemented his lifelong passion for these magnificent creatures.
Today, Ron focuses on great white shark photography, capturing the raw beauty and power of these incredible predators. On his Instagram account, @greatwhitedivers, each photo offers a glimpse into the world of great whites as seen through his lens.
But photography is only one way Ron expresses his passion for sharks. As a designer, artist, and woodworker, he channels his love for the ocean into many kinds of art. Each design is infused with his deep respect for sharks, bringing these awe-inspiring creatures to life in colored pencil drawings, tattoo designs, clothing, wood carvings, and more. Whether it’s a T-shirt design or a custom piece of artwork, everything Ron creates has the same goal: to educate, inspire, and celebrate sharks.
A Life-Long Passion
Though not a professional shark photographer by trade, Ron’s dedication to shark conservation and public education runs deep. Through his art and designs, he’s on a mission to shift public perception and dispel the myths surrounding great white sharks. His goal is simple: to show the world that sharks are vital to our oceans and deserve man’s protection, not his fear.
Beyond his designs, Ron is an avid collector of JAWS memorabilia and original shark art. The iconic 1975 film sparked his early fascination with great whites, and today, his collection reflects his ongoing admiration for these misunderstood animals.
What Great White Divers Represents
At Great White Divers, every product tells a story. Whether it’s a T-shirt inspired by Ron’s shark photography or an accessory that celebrates the ocean, each piece is a reflection of his passion and creativity. Ron’s work is not just about sharks—it’s about sharing his love for these majestic creatures with the world.
Explore the shop, discover the designs, and wear your love for sharks with pride. Together, let’s celebrate the awe-inspiring world of great whites.